/* Mersli Consulting: site styles
   Palette drawn from the Mersli mark: amber-gold gradient over deep brown, on warm ivory. */

:root {
  --ink: #2a1a0e;
  --ink-soft: #5b4637;
  --ink-mute: #8a7462;
  --paper: #fbf6ec;
  --paper-2: #f4eadb;
  --card: #fffdf8;
  --line: #e7d8c1;
  --line-strong: #d6c0a0;
  --gold: #eb9b12;
  --gold-deep: #b5600b;
  --brown: #4a2a12;
  --brown-deep: #2b170a;
  --gold-grad: linear-gradient(135deg, #f6b321 0%, #e08a0e 55%, #a9560a 100%);

  --display: "Montserrat", "Segoe UI", system-ui, -apple-system, sans-serif;
  --sans: "Public Sans", "Segoe UI", system-ui, -apple-system, sans-serif;

  --wrap: 1160px;
  --gutter: clamp(16px, 4vw, 40px);
  --radius: 14px;
  --shadow: 0 1px 2px rgba(42, 26, 14, .05), 0 12px 32px -12px rgba(42, 26, 14, .18);
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
[hidden] { display: none !important; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font: 400 17px/1.65 var(--sans);
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; display: block; }
a { color: var(--gold-deep); text-underline-offset: 3px; }
a:hover { color: var(--brown); }
:focus-visible { outline: 2px solid var(--gold-deep); outline-offset: 3px; border-radius: 4px; }

h1, h2, h3 { font-family: var(--display); font-weight: 700; line-height: 1.15; letter-spacing: -.02em; margin: 0 0 .5em; }
h1 { font-size: clamp(2.2rem, 4.6vw, 3.6rem); }
h2 { font-size: clamp(1.9rem, 3.4vw, 2.75rem); }
h3 { font-size: 1.35rem; letter-spacing: -.005em; }
p { margin: 0 0 1em; }
em.gold { font-style: italic; background: var(--gold-grad); -webkit-background-clip: text; background-clip: text; color: transparent; }

.wrap { max-width: var(--wrap); margin: 0 auto; padding: 0 var(--gutter); }
.skip { position: absolute; left: -999px; top: 8px; background: var(--ink); color: #fff; padding: 8px 14px; border-radius: 6px; z-index: 100; }
.skip:focus { left: 8px; }

.eyebrow {
  display: inline-flex; align-items: center; gap: 10px;
  font: 600 .78rem/1 var(--sans); letter-spacing: .14em; text-transform: uppercase;
  color: var(--gold-deep); margin-bottom: 18px;
}
.eyebrow::before { content: ""; width: 28px; height: 2px; background: var(--gold-grad); }
.lede { font-size: 1.2rem; color: var(--ink-soft); max-width: 40em; }
.muted { color: var(--ink-mute); }

/* ---------- Buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  font: 600 1rem/1 var(--sans); text-decoration: none; cursor: pointer;
  padding: 16px 26px; border-radius: 999px; border: 0;
  transition: transform .15s ease, box-shadow .15s ease, background .15s ease;
}
.btn-primary { background: var(--brown); color: #fff; box-shadow: 0 8px 20px -10px rgba(74, 42, 18, .7); }
.btn-primary:hover { background: var(--brown-deep); color: #fff; transform: translateY(-1px); }
.btn-gold { background: var(--gold-grad); color: var(--brown-deep); }
.btn-gold:hover { color: var(--brown-deep); transform: translateY(-1px); box-shadow: 0 10px 24px -12px rgba(181, 96, 11, .9); }
.btn .arrow { transition: transform .15s ease; }
.btn:hover .arrow { transform: translateX(3px); }
.link-arrow { font-weight: 600; color: var(--brown); text-decoration: none; border-bottom: 1.5px solid var(--line-strong); padding-bottom: 2px; }
.link-arrow:hover { border-color: var(--gold); color: var(--brown); }
.cta-row { display: flex; flex-wrap: wrap; align-items: center; gap: 14px 26px; margin-top: 32px; }

/* ---------- Header ---------- */
.site-header {
  position: sticky; top: 0; z-index: 50;
  background: rgba(251, 246, 236, .88);
  backdrop-filter: saturate(1.4) blur(12px); -webkit-backdrop-filter: saturate(1.4) blur(12px);
  border-bottom: 1px solid transparent; transition: border-color .2s;
}
.site-header.scrolled { border-color: var(--line); }
.nav { display: flex; align-items: center; justify-content: space-between; height: 76px; gap: 24px; }
.brand img { height: 54px; width: auto; }
.nav-links { display: flex; align-items: center; gap: 30px; list-style: none; margin: 0; padding: 0; }
.nav-links a { color: var(--ink); text-decoration: none; font-weight: 500; font-size: .97rem; position: relative; }
.nav-links a:not(.btn)::after { content: ""; position: absolute; left: 0; right: 0; bottom: -6px; height: 2px; background: var(--gold-grad); transform: scaleX(0); transform-origin: left; transition: transform .2s; }
.nav-links a:not(.btn):hover::after, .nav-links a[aria-current="page"]::after { transform: scaleX(1); }
.nav-links .btn { padding: 12px 20px; font-size: .93rem; }
.nav-links .btn-primary, .nav-links .btn-primary:hover { color: #fff; }
.nav-toggle { display: none; background: none; border: 1px solid var(--line-strong); border-radius: 10px; width: 44px; height: 44px; cursor: pointer; color: var(--ink); }
.nav-toggle svg { margin: auto; }

@media (max-width: 880px) {
  .nav-toggle { display: grid; }
  .nav-links {
    position: absolute; top: 76px; left: 0; right: 0; flex-direction: column; align-items: stretch; gap: 0;
    background: var(--paper); border-bottom: 1px solid var(--line); padding: 8px var(--gutter) 20px;
    display: none;
  }
  .nav-links.open { display: flex; }
  .nav-links li a:not(.btn) { display: block; padding: 14px 0; border-bottom: 1px solid var(--line); }
  .nav-links a:not(.btn)::after { display: none; }
  .nav-links .btn { margin-top: 16px; width: 100%; }
  .brand img { height: 40px; }
}

/* ---------- Sections ---------- */
section { padding: clamp(72px, 10vw, 120px) 0; }
.section-head { max-width: 760px; margin-bottom: 56px; }
.section-head.center { margin-left: auto; margin-right: auto; text-align: center; }
.section-head.center .eyebrow::after { content: ""; width: 28px; height: 2px; background: var(--gold-grad); }
.band { background: var(--paper-2); border-block: 1px solid var(--line); }
.dark { background: var(--brown-deep); color: #f5ead9; }
.dark h2, .dark h3 { color: #fff; }
.dark .lede, .dark p { color: #dccab2; }
.dark .eyebrow { color: #f6b321; }

/* ---------- Hero ---------- */
.hero { padding: clamp(48px, 8vw, 96px) 0 clamp(72px, 9vw, 112px); position: relative; overflow: hidden; }
.hero::before {
  content: ""; position: absolute; right: -180px; top: -120px; width: 620px; height: 620px; border-radius: 50%;
  background: radial-gradient(closest-side, rgba(246, 179, 33, .22), transparent); pointer-events: none;
}
.hero-grid { display: grid; grid-template-columns: minmax(0, 1.1fr) minmax(420px, .9fr); gap: clamp(36px, 5vw, 72px); align-items: center; position: relative; }
.hero h1 { margin-bottom: 26px; }
.hero .lede { font-size: 1.22rem; }
.trust { display: flex; flex-wrap: wrap; gap: 10px 22px; margin-top: 40px; padding-top: 26px; border-top: 1px solid var(--line); font-size: .92rem; color: var(--ink-soft); }
.trust span { display: inline-flex; align-items: center; gap: 8px; }
.trust svg { color: var(--gold-deep); flex: none; }

/* Right-sizing visual */
.tier-card { margin: 0; background: var(--card); border: 1px solid var(--line); border-radius: 20px; padding: 28px; box-shadow: var(--shadow); }
.tier-card h3 { font-size: 1.08rem; margin-bottom: 4px; white-space: nowrap; }
.tier-card .sub { font-size: .88rem; color: var(--ink-mute); margin-bottom: 22px; }
.legend { display: flex; gap: 18px; font-size: .8rem; color: var(--ink-soft); margin-bottom: 18px; }
.legend i { display: inline-block; width: 12px; height: 12px; border-radius: 3px; margin-right: 6px; vertical-align: -1px; }
.legend .l-today { background: #d9cbb6; }
.legend .l-right { background: var(--gold-grad); }
.tier { display: grid; grid-template-columns: 92px 1fr; gap: 6px 14px; align-items: center; padding: 12px 0; border-top: 1px dashed var(--line); }
.tier-name { font-weight: 600; font-size: .9rem; grid-row: span 2; }
.tier-name small { display: block; font-weight: 400; color: var(--ink-mute); font-size: .76rem; }
.bar { height: 10px; border-radius: 6px; background: #d9cbb6; width: var(--w); }
.bar.right { background: var(--gold-grad); width: 0; transition: width 1.1s cubic-bezier(.2, .7, .2, 1); }
.tier-card.in .bar.right { width: var(--w); }
.tier-card .note { margin: 18px 0 0; font-size: .86rem; color: var(--ink-soft); }

@media (max-width: 960px) { .hero-grid { grid-template-columns: 1fr; } .tier-card { max-width: 560px; } }
@media (max-width: 480px) { .tier-card h3 { white-space: normal; } }

/* ---------- Who we help ---------- */
.signals { display: grid; grid-template-columns: repeat(auto-fit, minmax(300px, 1fr)); gap: 16px; list-style: none; padding: 0; margin: 0; }
.signals li { display: flex; gap: 16px; background: var(--card); border: 1px solid var(--line); border-radius: var(--radius); padding: 22px 24px; }
.signals .ico { flex: none; width: 38px; height: 38px; border-radius: 10px; background: #fbecd0; color: var(--gold-deep); display: grid; place-items: center; }
.audience { display: flex; flex-wrap: wrap; align-items: center; gap: 10px; margin-top: 8px; }
.audience-groups { display: grid; gap: 10px; margin-top: 8px; }
.audience-groups .audience { margin-top: 0; }
.aud-label { min-width: 104px; font: 700 .72rem/1 var(--sans); letter-spacing: .12em; text-transform: uppercase; color: var(--gold-deep); }
.chip-soft { background: transparent; border-style: dashed; }
.chip { font-size: .85rem; font-weight: 600; padding: 7px 14px; border-radius: 999px; background: var(--card); border: 1px solid var(--line-strong); color: var(--brown); }

/* ---------- Services ---------- */
.services { display: grid; grid-template-columns: 1.25fr 1fr 1fr; gap: 20px; align-items: stretch; }
.service { background: var(--card); border: 1px solid var(--line); border-radius: 18px; padding: 34px 30px; display: flex; flex-direction: column; position: relative; }
.service .num { font: 700 .85rem/1 var(--display); color: var(--gold-deep); letter-spacing: .08em; margin-bottom: 18px; }
.service p { color: var(--ink-soft); font-size: .98rem; }
.service ul { margin: 0 0 22px; padding: 0; list-style: none; font-size: .94rem; }
.service ul li { padding: 7px 0 7px 24px; position: relative; border-top: 1px solid var(--line); }
.service ul li::before { content: ""; position: absolute; left: 2px; top: 15px; width: 10px; height: 6px; border-left: 2px solid var(--gold-deep); border-bottom: 2px solid var(--gold-deep); transform: rotate(-45deg); }
.service .foot { margin-top: auto; padding-top: 10px; }
.service.featured { background: var(--brown-deep); border-color: var(--brown-deep); color: #f5ead9; box-shadow: var(--shadow); }
.service.featured h3 { color: #fff; }
.service.featured p, .service.featured ul { color: #dccab2; }
.service.featured ul li { border-color: rgba(255, 255, 255, .1); }
.service.featured ul li::before { border-color: #f6b321; }
.service.featured .num { color: #f6b321; }
.service.featured .link-arrow { color: #fff; border-color: rgba(255, 255, 255, .3); }
.price { display: flex; align-items: baseline; gap: 10px; margin: 4px 0 18px; }
.price strong { font: 700 2.4rem/1 var(--display); color: #fff; }
.price span { font-size: .9rem; color: #c9b498; }
.tag { position: absolute; top: 24px; right: 24px; font-size: .72rem; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; padding: 6px 10px; border-radius: 6px; background: var(--gold-grad); color: var(--brown-deep); }
@media (max-width: 1000px) { .services { grid-template-columns: 1fr; } }

.boundary { margin-top: 28px; display: flex; gap: 14px; align-items: flex-start; font-size: .95rem; color: var(--ink-soft); background: transparent; border: 1px dashed var(--line-strong); border-radius: var(--radius); padding: 18px 22px; }
.boundary svg { flex: none; color: var(--gold-deep); margin-top: 3px; }

/* ---------- Steps ---------- */
.steps { display: grid; grid-template-columns: repeat(5, 1fr); gap: 0; list-style: none; padding: 0; margin: 0; counter-reset: s; }
.steps li { position: relative; padding: 0 22px 0 0; counter-increment: s; }
.steps li::before {
  content: counter(s); display: grid; place-items: center; width: 48px; height: 48px; border-radius: 50%;
  font: 700 1.25rem/1 var(--display); background: var(--card); border: 1.5px solid var(--gold); color: var(--brown); margin-bottom: 22px; position: relative; z-index: 1;
}
.steps li::after { content: ""; position: absolute; top: 24px; left: 48px; right: 0; height: 1.5px; background: repeating-linear-gradient(90deg, var(--line-strong) 0 6px, transparent 6px 12px); }
.steps li:last-child::after { display: none; }
.steps h3 { font-size: 1.15rem; margin-bottom: 8px; }
.steps p { font-size: .95rem; color: var(--ink-soft); margin: 0; }
.dark .steps p { color: #cdb89c; }
.dark .steps li::before { background: var(--brown-deep); color: #fff; border-color: #f6b321; }
.dark .steps li::after { background: repeating-linear-gradient(90deg, rgba(255,255,255,.22) 0 6px, transparent 6px 12px); }
@media (max-width: 960px) {
  .steps { grid-template-columns: 1fr; gap: 28px; }
  .steps li { padding: 0 0 0 70px; min-height: 48px; }
  .steps li::before { position: absolute; left: 0; top: 0; margin: 0; }
  .steps li::after { left: 23px; top: 52px; bottom: -24px; right: auto; width: 1.5px; height: auto; background: repeating-linear-gradient(180deg, var(--line-strong) 0 6px, transparent 6px 12px); }
  .dark .steps li::after { background: repeating-linear-gradient(180deg, rgba(255,255,255,.22) 0 6px, transparent 6px 12px); }
}

/* ---------- Founder / why ---------- */
.why-grid { display: grid; grid-template-columns: .8fr 1.2fr; gap: clamp(40px, 6vw, 88px); align-items: start; }
.founder-card { background: var(--card); border: 1px solid var(--line); border-radius: 20px; padding: 32px; position: sticky; top: 110px; }
.founder-photo { aspect-ratio: 4 / 5; border-radius: 14px; background: linear-gradient(160deg, #fdf3e1, #f1dfc3); display: grid; place-items: center; margin-bottom: 24px; overflow: hidden; }
.founder-photo img.mark { width: 46%; height: auto; opacity: .9; }
.founder-photo img.headshot { width: 100%; height: 100%; object-fit: cover; }
/* Real headshot: a compact circular portrait, sized so a small source photo stays sharp */
.founder-photo.has-photo { aspect-ratio: 1; width: 200px; border-radius: 50%; padding: 5px; background: var(--gold-grad); margin-bottom: 22px; }
.founder-photo.has-photo img.headshot { border-radius: 50%; }
.founder-card h3 { margin-bottom: 2px; }
.founder-card .muted { margin-bottom: 12px; }
.creds { display: flex; flex-wrap: wrap; gap: 8px; margin: 14px 0 0; }
.cred { font: 700 .78rem/1 var(--sans); letter-spacing: .06em; padding: 8px 12px; border-radius: 8px; background: var(--brown); color: #fff; }
.pillars { display: grid; gap: 0; }
.pillar { display: grid; grid-template-columns: 52px 1fr; gap: 18px; padding: 26px 0; border-top: 1px solid var(--line); }
.pillar:last-child { border-bottom: 1px solid var(--line); }
.pillar .ico { width: 52px; height: 52px; border-radius: 14px; background: var(--gold-grad); color: var(--brown-deep); display: grid; place-items: center; }
.pillar h3 { font-size: 1.2rem; margin-bottom: 6px; }
.pillar p { margin: 0; color: var(--ink-soft); }
@media (max-width: 900px) { .why-grid { grid-template-columns: 1fr; } .founder-card { position: static; } }

/* ---------- Regulatory band ---------- */
.reg-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; }
.reg { border: 1px solid rgba(255, 255, 255, .14); border-radius: 18px; padding: 30px; background: rgba(255, 255, 255, .03); }
.reg .yr { font: 700 3rem/1 var(--display); background: var(--gold-grad); -webkit-background-clip: text; background-clip: text; color: transparent; margin-bottom: 12px; }
.reg .status { display: inline-block; font-size: .75rem; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; color: #f6b321; margin-bottom: 10px; }
@media (max-width: 760px) { .reg-grid { grid-template-columns: 1fr; } }

/* ---------- Forms ---------- */
.form-shell { display: grid; grid-template-columns: .9fr 1.1fr; gap: clamp(36px, 6vw, 80px); align-items: start; }
.form-card { background: var(--card); border: 1px solid var(--line); border-radius: 22px; padding: clamp(24px, 4vw, 40px); box-shadow: var(--shadow); }
.form-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 18px 18px; }
.field { display: flex; flex-direction: column; gap: 7px; }
.field.full { grid-column: 1 / -1; }
.field label, .field legend { font-size: .88rem; font-weight: 600; color: var(--ink); padding: 0; }
.field .opt { font-weight: 400; color: var(--ink-mute); }
.field input, .field select, .field textarea {
  font: inherit; font-size: 1rem; color: var(--ink); background: #fff;
  border: 1.5px solid var(--line-strong); border-radius: 10px; padding: 13px 14px; width: 100%;
  transition: border-color .15s, box-shadow .15s;
}
.field textarea { min-height: 112px; resize: vertical; }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-color: var(--gold-deep); box-shadow: 0 0 0 4px rgba(235, 155, 18, .18); }
fieldset.field { border: 0; margin: 0; padding: 0; min-width: 0; }
.radio-row { display: flex; flex-wrap: wrap; gap: 10px; }
.radio-row label { display: inline-flex; align-items: center; gap: 8px; font-weight: 500; padding: 10px 16px; border: 1.5px solid var(--line-strong); border-radius: 999px; cursor: pointer; background: #fff; font-size: .94rem; }
.radio-row input { accent-color: var(--gold-deep); width: auto; margin: 0; }
.radio-row label:has(input:checked) { border-color: var(--gold-deep); background: #fdf1db; }
.form-foot { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 16px; margin-top: 26px; }
.form-foot small { color: var(--ink-mute); }
.form-status { display: none; margin-top: 18px; padding: 16px 18px; border-radius: 12px; background: #f1f7ea; border: 1px solid #cfe2bb; color: #2f4a1b; }
.form-status.show { display: block; }
.form-status.err { background: #fbeeea; border-color: #ecc4b8; color: #6b2614; }
.hp { position: absolute; left: -5000px; }
.promise { list-style: none; padding: 0; margin: 28px 0 0; display: grid; gap: 14px; }
.promise li { display: flex; gap: 12px; align-items: flex-start; color: var(--ink-soft); }
.promise svg { flex: none; color: var(--gold-deep); margin-top: 4px; }
@media (max-width: 900px) { .form-shell { grid-template-columns: 1fr; } }
@media (max-width: 560px) { .form-grid { grid-template-columns: 1fr; } }

/* ---------- Page hero (interior) ---------- */
.page-hero { padding: clamp(56px, 8vw, 96px) 0 clamp(48px, 6vw, 72px); border-bottom: 1px solid var(--line); background: radial-gradient(900px 400px at 85% -10%, rgba(246, 179, 33, .16), transparent 70%); }
.page-hero h1 { font-size: clamp(2.1rem, 4.2vw, 3.2rem); max-width: 20ch; }
.facts { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; margin-top: 44px; border: 1px solid var(--line); border-radius: 16px; background: var(--card); overflow: hidden; }
.facts div { min-width: 0; padding: 20px clamp(14px, 3vw, 24px); border-left: 1px solid var(--line); }
.facts div:first-child { border-left: 0; }
.facts strong { display: block; font: 700 clamp(1.05rem, 4.5vw, 1.6rem)/1.1 var(--display); color: var(--brown); }
.facts span { font-size: .86rem; color: var(--ink-mute); }
@media (max-width: 760px) { .facts { grid-template-columns: 1fr 1fr; } .facts div:nth-child(3) { border-left: 0; } .facts div:nth-child(n+3) { border-top: 1px solid var(--line); } }

/* Generic two-col + cards */
.split { display: grid; grid-template-columns: .85fr 1.15fr; gap: clamp(32px, 6vw, 80px); align-items: start; }
@media (max-width: 900px) { .split { grid-template-columns: 1fr; } }
.cards { display: grid; grid-template-columns: repeat(auto-fit, minmax(260px, 1fr)); gap: 18px; }
.card { background: var(--card); border: 1px solid var(--line); border-radius: var(--radius); padding: 26px; }
.card h3 { font-size: 1.15rem; margin-bottom: 8px; }
.card p { margin: 0; color: var(--ink-soft); font-size: .96rem; }
.card .k { font: 600 .74rem/1 var(--sans); letter-spacing: .12em; text-transform: uppercase; color: var(--gold-deep); margin-bottom: 12px; display: block; }

.checklist { list-style: none; padding: 0; margin: 0; }
.checklist li { position: relative; padding: 14px 0 14px 34px; border-top: 1px solid var(--line); }
.checklist li:last-child { border-bottom: 1px solid var(--line); }
.checklist li::before { content: ""; position: absolute; left: 0; top: 18px; width: 20px; height: 20px; border-radius: 50%; background: var(--gold-grad); }
.checklist li::after { content: ""; position: absolute; left: 6px; top: 24px; width: 8px; height: 4px; border-left: 2px solid var(--brown-deep); border-bottom: 2px solid var(--brown-deep); transform: rotate(-45deg); }
.checklist strong { color: var(--ink); }

/* Timeline */
.timeline { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; }
.phase { background: var(--card); border: 1px solid var(--line); border-radius: 16px; padding: 26px 24px; position: relative; overflow: hidden; }
.phase::before { content: ""; position: absolute; top: 0; left: 0; height: 4px; width: var(--p, 25%); background: var(--gold-grad); }
.phase .days { font: 700 .76rem/1 var(--sans); letter-spacing: .12em; text-transform: uppercase; color: var(--gold-deep); margin-bottom: 14px; display: block; }
.phase h3 { font-size: 1.2rem; }
.phase p { font-size: .94rem; color: var(--ink-soft); margin: 0; }
.dark .phase { background: rgba(255, 255, 255, .04); border-color: rgba(255, 255, 255, .12); }
.dark .phase .days { color: #f6b321; }
.dark .phase p { color: #cdb89c; }
.phase.kickoff { margin-bottom: 16px; border-style: dashed; }
.phase.kickoff::before { display: none; }
.client-resp { margin-top: 28px; border: 1px solid rgba(255, 255, 255, .14); border-radius: 18px; padding: clamp(22px, 3vw, 32px); background: rgba(255, 255, 255, .03); }
.client-resp h3 { margin-bottom: 10px; }
.client-resp > p { margin: 16px 0 0; font-size: .95rem; }
.dark .checklist li { border-color: rgba(255, 255, 255, .12); color: #dccab2; }
.dark .checklist strong { color: #fff; }
@media (max-width: 960px) { .timeline { grid-template-columns: 1fr 1fr; } }
@media (max-width: 560px) { .timeline { grid-template-columns: 1fr; } }

/* Pricing table */
.pricing { display: grid; grid-template-columns: 1fr 1fr; gap: 20px; max-width: 920px; }
.plan { background: var(--card); border: 1px solid var(--line); border-radius: 20px; padding: 34px; }
.plan.alt { border: 1.5px solid var(--gold); background: linear-gradient(180deg, #fff8ea, var(--card)); position: relative; }
.plan .label { font: 700 .78rem/1 var(--sans); letter-spacing: .12em; text-transform: uppercase; color: var(--gold-deep); }
.plan .amt { font: 700 3rem/1 var(--display); margin: 16px 0 6px; color: var(--brown); }
.plan .per { color: var(--ink-mute); font-size: .92rem; margin-bottom: 20px; }
.plan p { color: var(--ink-soft); font-size: .96rem; }
@media (max-width: 760px) { .pricing { grid-template-columns: 1fr; } }

/* Phase list (approach page) */
.phase-list { display: grid; gap: 18px; }
.phase-row { display: grid; grid-template-columns: 76px 1fr 1.2fr; gap: 28px; align-items: start; background: var(--card); border: 1px solid var(--line); border-radius: 18px; padding: 30px; }
.phase-row .n { font: 700 2.6rem/1 var(--display); background: var(--gold-grad); -webkit-background-clip: text; background-clip: text; color: transparent; }
.phase-row h3 { margin-bottom: 6px; }
.phase-row .goal { color: var(--ink-mute); font-size: .92rem; margin: 0; }
.phase-row ul { margin: 0; padding-left: 18px; color: var(--ink-soft); }
.phase-row li { margin-bottom: 6px; }
.phase-row li::marker { color: var(--gold-deep); }
@media (max-width: 860px) { .phase-row { grid-template-columns: 1fr; gap: 12px; } }

/* CTA band */
.cta-band { background: var(--gold-grad); color: var(--brown-deep); padding: clamp(56px, 8vw, 88px) 0; position: relative; overflow: hidden; }
.cta-band::after { content: ""; position: absolute; right: -60px; bottom: -110px; width: 360px; height: 360px; background: url("../img/mark.png") center / contain no-repeat; opacity: .12; filter: brightness(0); pointer-events: none; }
.cta-band .inner { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 28px; position: relative; z-index: 1; }
.cta-band h2 { margin: 0 0 8px; color: var(--brown-deep); }
.cta-band p { margin: 0; color: #4a2a12; font-size: 1.1rem; }
.cta-band .link-arrow { color: var(--brown-deep); border-color: rgba(43, 23, 10, .35); }

/* ---------- Photo band ---------- */
.photo-band { padding: 0 0 clamp(56px, 8vw, 96px); }
.hero + .photo-band { margin-top: calc(-1 * clamp(24px, 4vw, 48px)); }
.page-hero + .photo-band { padding-top: clamp(40px, 6vw, 64px); }
.photo-band figure { margin: 0; border-radius: 22px; overflow: hidden; box-shadow: var(--shadow); background: var(--paper-2); }
.photo-band img, .photo-band video { display: block; width: 100%; height: auto; aspect-ratio: 12 / 5; min-height: 200px; object-fit: cover; }

/* ---------- Readiness self-check ---------- */
.sc-wrap { max-width: 860px; }
.sc-q { border: 1px solid var(--line); border-radius: 18px; background: var(--card); padding: clamp(20px, 3vw, 28px); margin: 0 0 16px; min-width: 0; }
.sc-q legend { float: left; width: 100%; padding: 0; margin-bottom: 16px; font: 700 1.08rem/1.35 var(--display); color: var(--ink); }
.sc-q legend + * { clear: both; }
.sc-head { display: flex; align-items: center; gap: 10px; margin-bottom: 10px; }
.sc-num { display: grid; place-items: center; flex: none; width: 30px; height: 30px; border-radius: 50%; background: var(--gold-grad); color: var(--brown-deep); font-size: .85rem; }
.sc-text { display: block; }
.sc-area { font: 700 .72rem/1.2 var(--sans); letter-spacing: .12em; text-transform: uppercase; color: var(--gold-deep); }
.sc-opts { display: grid; gap: 8px; }
.sc-opts label { display: flex; gap: 12px; align-items: flex-start; padding: 12px 14px; border: 1.5px solid var(--line-strong); border-radius: 12px; background: #fff; cursor: pointer; font-size: .96rem; line-height: 1.45; transition: border-color .15s, background .15s; }
.sc-opts label:hover { border-color: var(--gold); }
.sc-opts input { accent-color: var(--gold-deep); margin: 3px 0 0; flex: none; }
.sc-opts label:has(input:checked) { border-color: var(--gold-deep); background: #fdf1db; }
.sc-bar { position: sticky; bottom: 0; z-index: 5; display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 12px; margin-top: 8px; padding: 14px 0; background: linear-gradient(transparent, var(--paper) 30%); }
.sc-bar span { color: var(--ink-soft); font-weight: 600; font-size: .95rem; }
.btn[disabled] { opacity: .45; cursor: not-allowed; transform: none; }
.sc-result { margin-top: 40px; border: 1px solid var(--line); border-radius: 22px; background: var(--card); padding: clamp(22px, 4vw, 40px); box-shadow: var(--shadow); scroll-margin-top: 96px; }
.sc-score { display: grid; grid-template-columns: auto 1fr; gap: clamp(18px, 4vw, 36px); align-items: center; margin-bottom: 28px; }
.sc-score h2 { margin-bottom: 8px; }
.sc-score p { margin: 0; color: var(--ink-soft); }
.sc-big { display: grid; place-items: center; width: 132px; height: 132px; border-radius: 50%; background: var(--gold-grad); color: var(--brown-deep); text-align: center; }
.sc-big strong { display: block; font: 700 2.6rem/1 var(--display); }
.sc-big span { display: block; font-size: .85rem; font-weight: 600; margin-top: -14px; }
.sc-areas { display: grid; gap: 10px; margin-bottom: 30px; }
.sc-area-row { display: grid; grid-template-columns: minmax(150px, 220px) 1fr 140px; gap: 14px; align-items: center; font-size: .92rem; color: var(--ink-soft); }
.sc-val { font-size: .85rem; color: var(--ink-mute); white-space: nowrap; }
.sc-val strong { color: var(--ink); margin-right: 4px; }
.sc-scale { margin: 0 0 6px; font-size: .85rem; color: var(--ink-mute); }
.sc-track { height: 10px; border-radius: 6px; background: var(--paper-2); overflow: hidden; }
.sc-fill { height: 100%; border-radius: 6px; background: var(--gold-grad); min-width: 4px; }
.sc-result h3 { margin: 0 0 6px; }
.sc-next { margin-top: 30px; padding-top: 24px; border-top: 1px solid var(--line); }
.sc-next > p:first-child { margin: 0; color: var(--ink-soft); }
.sc-note { margin: 18px 0 0; font-size: .85rem; }
@media (max-width: 560px) {
  .sc-score { grid-template-columns: 1fr; justify-items: start; }
  .sc-area-row { grid-template-columns: 1fr auto; gap: 6px 12px; }
  .sc-area-row .sc-track { grid-column: 1 / -1; grid-row: 2; }
}

/* Self-check as slides: one question at a time, results in tabs */
.sc-hero { padding: clamp(40px, 6vw, 72px) 0 clamp(56px, 7vw, 88px); }
.sc-layout { display: grid; grid-template-columns: minmax(0, .8fr) minmax(0, 1.2fr); gap: clamp(32px, 5vw, 64px); align-items: start; }
.sc-intro h1 { font-size: clamp(2rem, 3.6vw, 2.9rem); }
.sc-intro .muted { margin-top: 14px; font-size: .92rem; }
.sc-card { border: 1px solid var(--line); border-radius: 22px; background: var(--card); padding: clamp(22px, 3.5vw, 34px); box-shadow: var(--shadow); }
.sc-top { margin-bottom: 22px; }
.sc-top span { display: block; margin-bottom: 10px; font-size: .85rem; font-weight: 600; color: var(--ink-mute); }
.sc-meter { height: 6px; border-radius: 4px; background: var(--paper-2); overflow: hidden; }
.sc-meter-fill { height: 100%; width: 0; border-radius: 4px; background: var(--gold-grad); transition: width .3s ease; }
.sc-slides { min-height: 330px; }
.sc-slides .sc-q { border: 0; background: none; padding: 0; margin: 0; }
.sc-in-next { animation: scInNext .28s ease both; }
.sc-in-prev { animation: scInPrev .28s ease both; }
@keyframes scInNext { from { opacity: 0; transform: translateX(24px); } to { opacity: 1; transform: none; } }
@keyframes scInPrev { from { opacity: 0; transform: translateX(-24px); } to { opacity: 1; transform: none; } }
.sc-controls { display: flex; justify-content: space-between; align-items: center; gap: 12px; margin-top: 22px; padding-top: 18px; border-top: 1px solid var(--line); }
.btn-ghost { background: transparent; color: var(--brown); border: 1.5px solid var(--line-strong); }
.btn-ghost:hover:not([disabled]) { border-color: var(--gold-deep); color: var(--brown); }
.sc-stage .sc-result { margin-top: 0; }
.sc-result:focus { outline: none; }
.sc-tabs { display: flex; gap: 6px; margin: 4px 0 18px; border-bottom: 1px solid var(--line); }
.sc-tabs [role="tab"] { appearance: none; border: 0; background: none; padding: 10px 14px; margin-bottom: -1px; border-bottom: 2.5px solid transparent; font: 600 .95rem/1 var(--sans); color: var(--ink-mute); cursor: pointer; }
.sc-tabs [role="tab"][aria-selected="true"] { color: var(--brown); border-bottom-color: var(--gold); }
.sc-panel { min-height: 200px; }
.sc-panel .checklist { margin: 0; }
.sc-stage .sc-area-row { grid-template-columns: minmax(120px, 190px) 1fr 122px; gap: 12px; }
.sc-retake { background: none; border: 0; border-bottom: 1.5px solid var(--line-strong); padding: 0 0 2px; font: inherit; font-weight: 600; cursor: pointer; }
@media (max-width: 960px) { .sc-layout { grid-template-columns: 1fr; gap: 22px; } .sc-slides { min-height: 0; } }
@media (max-width: 600px) {
  .sc-hero { padding-top: 24px; }
  .sc-intro h1 { font-size: 1.7rem; margin-bottom: 10px; }
  .sc-intro .lede { font-size: 1rem; margin-bottom: 0; }
  .sc-intro .muted { font-size: .8rem; margin-top: 8px; }
  .sc-intro .eyebrow { margin-bottom: 10px; }
}
@media (max-width: 560px) {
  .sc-stage .sc-area-row { grid-template-columns: 1fr auto; }
  .sc-controls .btn { padding: 13px 18px; }
}
@media (prefers-reduced-motion: reduce) { .sc-in-next, .sc-in-prev { animation: none; } .sc-meter-fill { transition: none; } }

/* ---------- Approach at a glance diagram ---------- */
.amap { margin: 0; }
.amap-phases { position: relative; display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; list-style: none; margin: 0; padding: 0; }
.amap-phases::before { content: ""; position: absolute; left: 12%; right: 12%; top: 24px; height: 3px; background: var(--gold-grad); border-radius: 2px; }
.amap-phases li { position: relative; display: flex; flex-direction: column; align-items: center; text-align: center; gap: 6px; padding: 0 6px; }
.amap-n { display: grid; place-items: center; width: 50px; height: 50px; margin-bottom: 8px; border-radius: 50%; background: var(--card); border: 3px solid var(--gold); color: var(--brown); font: 700 1.2rem/1 var(--display); position: relative; z-index: 1; }
.amap-phases strong { font: 700 1.05rem/1.25 var(--display); color: var(--ink); }
.amap-phases li > span:last-child { font-size: .9rem; color: var(--ink-soft); line-height: 1.45; }
.amap-flow { position: relative; display: flex; justify-content: center; margin: 22px 0 18px; }
.amap-flow::before { content: ""; position: absolute; left: 50%; top: -6px; bottom: -6px; width: 2px; background: repeating-linear-gradient(180deg, var(--line-strong) 0 5px, transparent 5px 10px); }
.amap-flow span { position: relative; padding: 6px 14px; border-radius: 999px; background: var(--paper-2); border: 1px solid var(--line-strong); font: 700 .72rem/1 var(--sans); letter-spacing: .12em; text-transform: uppercase; color: var(--gold-deep); }
.amap-pillars { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; }
.amap-pillar { background: var(--brown-deep); color: #dccab2; border-radius: 16px; padding: 20px 22px; }
.amap-k { display: block; margin-bottom: 8px; font: 700 .74rem/1 var(--sans); letter-spacing: .14em; text-transform: uppercase; color: #f6b321; }
.amap-pillar strong { display: block; margin-bottom: 6px; font: 700 1.05rem/1.3 var(--display); color: #fff; }
.amap-pillar p { margin: 0; font-size: .9rem; line-height: 1.5; }
@media (max-width: 860px) {
  .amap-phases { grid-template-columns: 1fr; gap: 14px; }
  .amap-phases::before { left: 24px; right: auto; top: 25px; bottom: 25px; width: 3px; height: auto; }
  .amap-phases li { display: grid; grid-template-columns: 50px 1fr; column-gap: 14px; text-align: left; align-items: center; padding: 0; }
  .amap-n { grid-row: span 2; margin: 0; }
  .amap-pillars { grid-template-columns: 1fr; }
}

/* ---------- Sample deliverables slideshow ---------- */
.sample-show { max-width: 980px; margin: 0 auto; }
.sample-tabs { display: grid; grid-template-columns: repeat(4, 1fr); gap: 8px; margin-bottom: 16px; }
.sample-tabs [role="tab"] { appearance: none; text-align: left; border: 1.5px solid var(--line-strong); background: var(--card); border-radius: 12px; padding: 12px 14px; font: 600 .9rem/1.25 var(--sans); color: var(--ink-soft); cursor: pointer; transition: border-color .15s, background .15s, color .15s; }
.sample-tabs [role="tab"] span { display: block; margin-bottom: 4px; font: 700 .72rem/1 var(--display); letter-spacing: .08em; color: var(--gold-deep); }
.sample-tabs [role="tab"]:hover { border-color: var(--gold); }
.sample-tabs [role="tab"][aria-selected="true"] { background: var(--brown-deep); border-color: var(--brown-deep); color: #fff; }
.sample-tabs [role="tab"][aria-selected="true"] span { color: #f6b321; }
.sample-stage { position: relative; display: grid; min-height: 400px; }
.sample-page { grid-area: 1 / 1; position: relative; overflow: hidden; background: #fff; border: 1px solid var(--line); border-radius: 18px; padding: clamp(22px, 3.5vw, 36px); box-shadow: var(--shadow); }
.sample-page.is-active { animation: sampleIn .5s ease both; }
@keyframes sampleIn { from { opacity: 0; transform: translateY(8px); } to { opacity: 1; transform: none; } }
.sample-ribbon { position: absolute; top: 18px; right: -38px; width: 150px; transform: rotate(35deg); text-align: center; padding: 5px 0; background: var(--gold-grad); color: var(--brown-deep); font: 700 .7rem/1 var(--sans); letter-spacing: .18em; text-transform: uppercase; }
.sample-page header { padding-bottom: 14px; margin-bottom: 18px; border-bottom: 2px solid var(--brown-deep); max-width: 80%; }
.sample-page header small { display: block; font: 700 .7rem/1 var(--sans); letter-spacing: .14em; text-transform: uppercase; color: var(--gold-deep); margin-bottom: 8px; }
.sample-page h3 { font-size: 1.4rem; margin-bottom: 4px; }
.sample-page header p { margin: 0; font-size: .92rem; color: var(--ink-mute); }
.sample-foot { margin: 18px 0 0; padding: 12px 16px; border-radius: 10px; background: #fdf1db; font-size: .92rem; color: var(--ink-soft); }
.sample-foot strong { color: var(--brown); }
/* Gap analysis */
.gap-list { display: grid; }
.gap { display: grid; grid-template-columns: 160px 1fr 82px 76px; gap: 14px; align-items: center; padding: 12px 0; border-bottom: 1px solid var(--line); font-size: .92rem; }
.gap-area { font-weight: 700; color: var(--ink); }
.gap-find { color: var(--ink-soft); }
.gap-when { color: var(--ink-mute); font-size: .85rem; text-align: right; }
.rate { justify-self: start; padding: 4px 10px; border-radius: 999px; font: 700 .72rem/1 var(--sans); letter-spacing: .04em; }
.rate-high { background: #fbe1d6; color: #8a2f12; }
.rate-med { background: #fdf0d2; color: #8a5a0b; }
/* Roadmap */
.road { display: grid; grid-template-columns: repeat(3, 1fr); gap: 14px; }
.road-col { border-top: 4px solid var(--gold); background: var(--paper); border-radius: 0 0 12px 12px; padding: 14px; }
.road-col h4 { margin: 0 0 10px; font: 700 .95rem/1.2 var(--display); color: var(--brown); }
.road-item { background: #fff; border: 1px solid var(--line); border-radius: 10px; padding: 10px 12px; margin-bottom: 8px; font-size: .9rem; color: var(--ink); line-height: 1.4; }
.road-item span { display: block; margin-top: 4px; font-size: .78rem; color: var(--ink-mute); }
/* Effort */
.effort { display: grid; gap: 12px; }
.effort-legend { display: flex; gap: 18px; font-size: .8rem; color: var(--ink-soft); }
.effort-legend i { display: inline-block; width: 12px; height: 12px; border-radius: 3px; margin-right: 6px; vertical-align: -1px; }
.effort-row { display: grid; grid-template-columns: 120px 1fr; gap: 14px; align-items: center; }
.effort-tier { font-weight: 700; font-size: .92rem; }
.effort-tier small { display: block; font-weight: 400; color: var(--ink-mute); font-size: .76rem; }
.effort-bars { display: grid; gap: 5px; }
.eb { position: relative; height: 16px; width: var(--w); min-width: 52px; border-radius: 5px; }
.eb b { position: absolute; left: calc(100% + 8px); top: 50%; transform: translateY(-50%); font-size: .76rem; font-weight: 700; color: var(--ink-soft); white-space: nowrap; }
.eb-today, .effort-legend .l-today { background: #d9cbb6; }
.eb-right, .effort-legend .l-right { background: var(--gold-grad); }
.effort-bars { padding-right: 56px; }
/* Executive summary */
.exec { display: grid; grid-template-columns: 170px repeat(3, 1fr); gap: 16px; align-items: start; }
.exec-status { background: var(--brown-deep); color: #fff; border-radius: 12px; padding: 16px; }
.exec-status small { display: block; font-size: .72rem; letter-spacing: .1em; text-transform: uppercase; color: #f6b321; margin-bottom: 6px; }
.exec-status strong { font: 700 1.2rem/1.2 var(--display); }
.exec-col h4 { margin: 0 0 8px; font: 700 .95rem/1.2 var(--display); color: var(--brown); }
.exec-col ul { margin: 0; padding-left: 18px; font-size: .9rem; color: var(--ink-soft); }
.exec-col li { margin-bottom: 6px; }
.exec-col li::marker { color: var(--gold-deep); }
.sample-controls { display: flex; align-items: center; justify-content: center; gap: 16px; margin-top: 16px; }
.sample-arrow { width: 40px; height: 40px; border-radius: 50%; border: 1.5px solid var(--line-strong); background: var(--card); color: var(--brown); font-size: 1.05rem; cursor: pointer; }
.sample-arrow:hover { border-color: var(--gold-deep); }
.sample-dots { display: flex; gap: 8px; }
.sample-dots i { width: 8px; height: 8px; border-radius: 50%; background: var(--line-strong); transition: background .2s, width .2s; }
.sample-dots i.on { width: 22px; border-radius: 4px; background: var(--gold-grad); }
.sample-note { margin: 10px 0 26px; text-align: center; font-size: .82rem; color: var(--ink-mute); }
@media (max-width: 860px) {
  .sample-tabs { grid-template-columns: 1fr 1fr; }
  .gap { grid-template-columns: 1fr auto; gap: 6px 12px; }
  .gap-find { grid-column: 1 / -1; grid-row: 2; }
  .gap-when { grid-column: 1 / -1; text-align: left; }
  .road { grid-template-columns: 1fr; }
  .exec { grid-template-columns: 1fr; }
  .sample-page header { max-width: 72%; }
}
@media (max-width: 480px) {
  .effort-row { grid-template-columns: 1fr; gap: 6px; }
  .sample-tabs [role="tab"] { padding: 10px; font-size: .82rem; }
  .sample-stage { min-height: 0; }
  .sample-page { padding: 18px 16px; }
  .sample-page header { margin-bottom: 12px; padding-bottom: 10px; max-width: 70%; }
  .sample-page h3 { font-size: 1.2rem; }
  .sample-page header p { font-size: .82rem; }
  .gap { padding: 9px 0; font-size: .86rem; }
  .road { gap: 8px; }
  .road-col { padding: 10px; }
  .road-col h4 { margin-bottom: 6px; }
  .road-item { padding: 8px 10px; margin-bottom: 6px; font-size: .85rem; }
  .exec { gap: 10px; }
  .exec-status { padding: 12px; }
  .exec-col ul { font-size: .85rem; }
  .sample-foot { margin-top: 12px; padding: 10px 12px; font-size: .85rem; }
}
@media (prefers-reduced-motion: reduce) { .sample-page.is-active { animation: none; } }

/* ---------- Footer ---------- */
.site-footer { background: var(--brown-deep); color: #cdb89c; padding: 64px 0 32px; font-size: .95rem; }
.foot-grid { display: grid; grid-template-columns: 1.4fr 1fr 1fr; gap: 40px; padding-bottom: 40px; border-bottom: 1px solid rgba(255, 255, 255, .1); }
.foot-brand { display: flex; align-items: center; gap: 14px; margin-bottom: 14px; }
.foot-brand img { width: 46px; height: 46px; }
.foot-brand span { font: 700 1.35rem/1.1 var(--display); color: #fff; }
.foot-brand small { display: block; font: 600 .7rem/1.4 var(--sans); letter-spacing: .2em; color: #f6b321; }
.site-footer h4 { font: 700 .76rem/1 var(--sans); letter-spacing: .14em; text-transform: uppercase; color: #fff; margin: 6px 0 16px; }
.site-footer ul { list-style: none; padding: 0; margin: 0; display: grid; gap: 10px; }
.site-footer a { color: #e9d9c2; text-decoration: none; }
.site-footer a:hover { color: #f6b321; }
.foot-base { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 12px; padding-top: 24px; font-size: .85rem; color: #a38c70; }
@media (max-width: 760px) { .foot-grid { grid-template-columns: 1fr; } }

/* ---------- Reveal ---------- */
.reveal { opacity: 0; transform: translateY(18px); transition: opacity .7s ease, transform .7s ease; }
.reveal.in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .reveal { opacity: 1; transform: none; transition: none; }
  .bar.right { transition: none; }
}
.plan .terms { margin-top: 22px; padding-top: 16px; border-top: 1px solid var(--line); font-size: .9rem; color: var(--ink-soft); }
.plan .terms span { display: block; font: 700 .72rem/1 var(--sans); letter-spacing: .12em; text-transform: uppercase; color: var(--ink-mute); margin-bottom: 8px; }
